Hostess With The Mostest

The story begins in 1919, when the world was introduced to what is now known as the Hostess® Cup Cake, at the bargain price of two for 5 cents. It was the beginning of a revolution, right up there with the Toll House and Oreo cookie. No longer did anyone have to ferret out a bakery or crank up the oven for a snack attack. Six years later, the Continental Baking Company, who had struck gold with their packaged white Wonder® bread, named their new creations Hostess and they were a hit. In 1930 an employee named Jimmy Dewar came up with a sponge cake named Twinkies®. and they surpassed cupcakes by a mile. Twinkies are an American icon, with half a billion sold each year.But it wasn’t until 1947 when a machine was invented that injected creme filling into the cupcakes and Twinkies, captivating its customers by providing not only an individually wrapped confection, but one crammed with creamy filing. What an idea. As other products were added to their repertoire, including fried fruit pies, Ding Dongs and Ho Hos, the snack cake category was secured with no end in sight. Currently a staggering 11,000 cakes are produced every hour, so joke all you want, but Hostess is smiling from ear to ear.


Although the ownership has turned over several times in its history, and faced bankruptcy, those snack cakes keep coming and their popularity continues to this day, proving Americans with that artificial creme filling and the convenience of grabbing a snack cake. Deep-fried Twinkies are a popular item at many regional and state fairs each summer, as Americans line up for this high-fat treat, alongside booths selling deep-fried funnel cakes. Featured in numerous films and cookbooks, the Twinkie continues to reign despite comedian’s jokes and celebrity chefs’ sneers. (One has to wonder if there are secret fans who indulge privately.)Even though preservatives are used for prolonged shelf life, the company insists that Twinkies are scrapped from your local grocer after 10 days, making way for more “fresh” ones. Here is the current Hostess snack cakes hit parade:1) Ho Ho’s – top seller, basically a rolled version of Ding Dongs2) Twinkies – the butt of endless jokes, it still ranks high on the list3) Sno Balls – marshmallow coated chocolate cake rolled in flaked coconut4) Ding Dongs – shaped like hockey pucks and covered in chocolate5) Suzy Qs – unfrosted cake with creme filling6) Cherry Pies – fried and easy to eat by hand7) Vanilla Zingers – creme-filled oblong cakes, vanilla reigns8) Chocolate or Orange Cupcakes – the classic, complete with white squiggle on top9) Crunch Donettes – people of all ages begin their day with these mini-treats (easily eaten while driving)


10) Mini Muffins – not exactly bakery quality but still popularCurrently, top competitor Little Debbie brand, started by the McKee family during the 1930s and still a privately held corporation, occupies the lion’s share of space on the snack cake aisle, which once was dominated by Hostess. Their Oatmeal Creme Pie remains the flagship product, followed by Swiss Cake Rolls and Nutty Bars® Wafers. Dozens of additions have been added since 1960, when the company took off nationwide, racking up a staggering 157 billion snack cakes sold, which totals 1.4 billion dollars in annual sales, followed by Hostess at 670 million dollars.Perhaps actress Ann Blyth just did it for the money, or maybe she really did feed her own children snack cakes, but either way, those sweet packaged goodies are cranked out so fast they probably are pretty fresh. Any way you slice it, when it comes to our sweet tooth, we’re all still kids at heart.

New Beginnings

Over the past several weeks there has been so much news of endings. End of tournaments, end of life, end of businesses, and end of relationships. All of these endings could cast a pall of depression over us. We wonder why things have to end.

This column is going to focus on beginnings. It is like Spring which sends a natural message of new growth, after a season that has hardened seeds to be ready for their explosion into life. Spring has a sense of renewal and freshness.

Marsha Petrie Sue said, “Every day is a new beginning. Treat it that way. Stay away from what might have been, and look at what can be.”

In my own life experience, I have felt that there were those times I was facing an ending. It was so overwhelming I was not sure that tomorrow would ever feel the warmth and joy again. Miraculously, I discovered a newness of living that was not on my radar screen. I experienced living life as it opened up to new vistas.

Beginnings require that we let go of yesterday to live today. If we hang onto yesterday wishing we had lived it differently, we reach the sunset of today only to realize that we have compounded our regret for not having lived another day. We sit in despair not beginning because we could not let go of the ending of yesterday.

It is true that yesterday may have been a life altering event. There is a time to grieve for a loss, a missed opportunity, an error in judgment, or just making the mistake of not trying or engaging. Whatever it is, we cannot live the day over again. Nor can we make someone else do what we wished or change what happened.

Maria Shriver said life-altering experiences make us then live the altered life direction we are pointed toward and make it into something worthwhile. I’ve thought a lot about that fact of living. How different our lives have become because of what looked like the end, and it became the beginning of a whole new life experience.

Beginnings are not a once in a lifetime event. They begin every day. When there is an ending, is it not really just the beginning of something new? I came across this quote, attributed to Semisonic, “Every new beginning comes from some other beginnings end.”

The end of childhood begins adulthood. High school graduation begins a future holding a variety of options and challenges into a world of discovery what it means to be adult. The end of a career begins the discovery of retirement and new challenges yet to unfold.

Relationships end and new ones begin. Marriages may end in divorce or death. It is the beginning of a life not planned for when there were two and now there is one. Children leave home, the nest is empty, and time is open for something else to fill it. Explore a new career, an opportunity to serve the community, or rediscover the person who is full of gifts that could not emerge until this time of their life.

Jobs are lost to downsizing or relocation and now the door opening requires a new look at skills unused but valuable. Could it mean more schooling, creating a small business or something outside of the box only dreamt about?

Beginnings are often fearful, for we do not know what the ending looks like or how it will change or alter our lives. However, without them we have lost living to the fullest potential given to us.

Edith Lovejoy Pierce said, “We will open the book. Its pages are blank. We are going to put words on them ourselves. The book is called Opportunity and its first chapter is New Year’s Day.”

It is Spring! It is New Year’s Day! Today is the beginning of another day of life. It is up to you to leave yesterdays pain and hurts behind which hinder your own ability to plant seeds of new growth and discovery.

Life is short, spring into action and live today’s beginning. Who knows what the next ending will mean for your next new beginning.

[http://www.adventuresinlivingsite.com]

©MCStrom 11/AP/05

Big Dreams Have Small Beginnings

As it is always the case in life, you must get the fact that big dreams have small beginnings and start from an idea or vision. Great moments are born with great opportunities. But it is not your abilities that show who you are; it is your choices and belief. Even if you fail, what better way is there to live?

Do you have big dreams? Are you trying to accomplish or ignore them? Is fear or doubt get in your way? Are you taking the necessary steps each day and moving towards your goals?

When you have wild ideas and visions of what your dreams look like, you often forget that they most likely will not start out looking the way you think. Big dreams have and always start with small steps, in regular increments. As you begin, the things you are doing seem quite mediocre and unimpressive, but you have to start by creating a foundation. And then allow it to grow, develop and evolve.

“All our dreams can come true if we have the courage to pursue them.” – Walt Disney

Big Dreams Are Realistic
You need to notice the thoughts, ideas, and dreams that you have which keep coming up again and again. Do not ignore them or crush them by believing that you are incapable. Big dreams are realistic enough to follow through with them. We all have the power within us to achieve tremendous things.

When you set and keep your sight on the prize, you get higher probabilities of getting there than not. And if you do not always reach the place you wanted, the ride along the journey there makes it worthwhile. Grandiose dreams and goals begin at all times with small thoughts, beliefs or visions.

You are the one concocting such ideas in your mind when you envision, dream and imagine what it would be like if you were to accomplish your goal. And do not get fooled by thinking that you can have the full travel plan figured out. It won’t happen. Big dreams have to begin with a first stride which you have no other choice but to take.

Big Dreams Require Small Steps
So, you have to let yourself begin by getting a small step at first. That is how all successful people start out on the way to success. It is like a blueprint which essentially illustrates that little, tiny, cumulative steps towards a goal have far more power than anything else out there. And so, these small actions have a snowballing effect.

It transforms your big dreams into workable objectives which in turn bring happiness, even if you have to tiptoe some days. Therefore, it all comes down to a simple process that I use which is progress equals happiness. It is simple progress towards my end goals. But it is daily progress.

I really believe in small actions, even if they are just baby steps. But do not be lead astray being so focused on little acts that you forget your big dreams. On the other hand, do not only focus on your grandiose visions that you forget making the small necessary steps. You continually need to have both: a huge dream and small realizable goals to move forward.

Big Dreams Have Small Beginnings
Therefore, I believe in big dreams. But too often, people compare themselves to successful individuals. They look at someone who is precisely doing what they dream of doing, and there is nothing wrong about that. But what is not right is that these same people want to get there right here and now. You have to realize that all successes had small beginnings.

It can be losing weight, starting a business, getting a healthy body, have more confidence or anything else for that matter. Visions that bring abundant rewards take time to build, create, develop, grow and there is a reason for it. Sometimes, it can be challenging to accept small beginnings or to start out from the bottom by learning new skills.

Just as I do, you must battle your inner demons as they can stop you from moving forward. They can destroy your big dreams which might bring you great happiness. Swallow your pride and do not be afraid to begin small. I realize it is somewhat embarrassing, but you must accept that uneasiness. It is merely an essential stage you have to go through so that you can build something that is yours only.

Big Dreams Need Belief
The first step before anybody else believes it is that you have to believe it. No matter how hard or buried it gets, or how lost you feel, you have to promise yourself to hold on to courage, confidence, and belief in your abilities. Fight for what matters to you, no matter what.

To exist is to do, to act regardless of what may happen. So take a stand and do not ever give up, because if you do not, the actions behind the words will bring the big dreams alive. And when you achieve your dreams, it is not so much what you get, but it is who you have become in accomplishing them.

Everybody gets the chance to do something great. But most people never take the opportunity. Either because they are too scared, or they do not recognize it when it spits on their shoes. So create your vision, grab your significant chance and do not let it go by.

The Universe Support Big Dreams
The big dreams and the thoughts you have, or the hope that one day you will be the boss of your successful venture begins with small beginnings. But you have to understand that the journey is long to climb up and arrive where you want to be.

One thing needs to be said though; if you want the power of the universe to support it, your dream, vision, and goal have to be of service to others. You have to solve things that are a benefit not only to you but other living beings as well. Each time I focused on money first, it never worked.

It is the primary key to it all. But it all starts in your mind at first. Big dreams have small beginnings. And it is the buildup of many small steps and actions which move things. It then manifests impressive results and great ideas into physical reality.

Big Dreams Call for Action
You have to take the time to reflect and look inside yourself at big dreams or desires you have pushed aside for so long. Realize that they are not silly and that you might even be great at it. You have to determine the first small beginning you can take to get started. Let go of your fearful thoughts and begin taking action.

So, create and put your big dreams on a vision board. Then ask yourself: what is the small step you need to take to get in the direction of your ideas? Instead of thinking about making 10,000 dollars a month, can you make 500 or 1000 more than you are now? And how can you do it?

The answer is that you have to clear five hundred or a thousand more. Then pass two or five thousand more to get on the way to ten thousand a month. As you can see, you must accomplish it in small steps.

The Last Word on Big Dreams
You have to remember that when you go down the path of your dreams, and somehow decide that it is not for you, you have the right to change the route. All that the universe is asking for is that you have at least tried. But if you decide to keep going, you may need to adjust your sails along the way.

Big dreams always have small beginnings. Therefore, do not let those beautiful ideas and thoughts escape your mind or being pushed aside. Take a good hold of them and bring them to fruition. Be confident and focus on your journey, through bits and pieces. And the process, slowly but surely, will unfold along the way.

So, all you have to do is give it a chance. You need to show the world that it is possible. Start just with one small beginning at a time. Dream big and keep having big dreams!

Could There Have Been Previous Beginnings, Before The Accepted Beginning Of Our Universe?

Note — at this present moment in time, it is a pure assumption on my part that before the accepted beginning of our universe happened, the “force” that existed must have been a negative magnetic one that exhibited a direct influence over all of the emptiness that abounded.

“The beginning”, according to the guides set out in that book of books, the “bible”, starts its beginning chapter with “genesis”, or literally, the generation of this world and the encompassing heavens.

“Genesis” states, (and I quote) “In the beginning god created the “heaven” and the “earth” and the earth was without form, and void and darkness was upon the face of the deep and the spirit of god moved upon the face of the waters and god said, “let there be light”, and there was light”.

The first line of the quote shows that this entity called “god” existed before the heaven or the earth came into being.

The second line suggests that the earth was barren and unoccupied.

The third line states that darkness prevailed upon the part of the deep that faced the darkness.(Was this face the face of the waters?) If it was, then where did these waters come from? As it appears that god did not create them in genesis! It also appears as if they were in existence before god created the heaven and the earth! It also seems they consisted of an all-encompassing entity, before any of the reported “doings” of gods works happened in the creations of heaven and earth.

The fourth line says that the spirit, (presumably power) of god moved upon the face (presumably surface) of these waters. (Could this have possibly been wind?)

(The third and fourth lines begs the question of where these waters were situated.(Were they upon the earth or not?)

The fifth line states that god, only had to say, “let there be light” and lo and behold, light came into being in all its many glorious and magnificent forms of this great phenomena. Because our scientists tell us how light, manifestations or creations occur from differing sources of raw materials.

Anyway, the above tells us that there was no light before the beginning. It also tells us that it was dark, and that the heaven and the earth did not exist. It also tells us, that the waters existed before light existed. It also tells us, that god existed before the beginning of the “heaven” and the “earth”.

Summary –The heavens and the earth did not exist before the beginning. There was no light before the beginning. It was dark before the beginning, because light did not exist until after the beginning.

Water existed before light, because darkness shadowed the surface of the waters. so we have no choice but to accept that,

God existed before the beginning!

Scientists tell us that a “singularity” existed before the beginning, one that happened to contain everything in the universe. This singularity exploded in what they call “the big bang”. They state also, that it was this massive event that created the beginning, and of course the light too; (which as a matter of course, is always part of explosions, explosions also cause implosions to occur within their central cores.) They also tell us that everything else that exists in this universe now happened to be created at the same time. (how convenient for them) however, it so happens that they are somewhat correct in their theory, especially the explosion part, but not in the singularity that contained the “all” part.

The scientists are sort of correct here too, but their explanation of this event states that everything as we know it was highly compressed within the singularity. (Just like in their explanations of “black holes’)

If we as idiots are to believe this, then we must also conclusively come to the logical conclusion to believe, for the sake of our own sanity, that the universe had at some stage previously “mysteriously” collapsed in upon itself, condensing all its parts into this singularity point. If this were what happened, then it would have to have been an event which must have occurred before the scientists beginning, began!

If we are to accept the scientific explanation of the beginning, then there is a question begging to be asked — because if everything that exists in this universe today came from the singularity exploding.

Then where did all this previous stuff come from that was contained within the singularity, if the big bang created it in the beginning?

(To me, this explanation of events proves that there must have been another beginning that happened much earlier before this singularity point of compaction provided our explosive beginning,)

There is also the question of how many other times could this have happened before our scientifically stated beginning? Could the answer to this question be, “infinite”? This also raises another query — if god existed before the beginning as shown above, was this entity also contained within the singularity point.

Does the above raise some sort of conundrum?